AI Overviews & Answer Engine Optimization

LegalStack • Legal Tech SaaS • 2,400 tracked keywords

AI Overview Coverage
34.2%
+12.2pp vs. 6mo
Citation Capture Rate
14.3%
-2.1pp MoM
Traffic Impact Ratio
0.62×
62% CTR preserved
Content Signal Score
6.8/10
+0.4 MoM
Perplexity Referrals
1,847
+68% MoM
Revenue Preservation
$166K
Target: $180K/qtr

AI Overview Coverage Expansion vs. Citation Capture — 12 Months

Citation Capture Rate by Keyword Cluster

Content Signal Score Distribution

AI Overview Citation Analysis — Top 50 Keywords

Keyword Volume Rank AI Overview Cited Citation Position CTR Impact Signal Score Competitor Citations
legal case management software 8,200 3 Yes Yes 2 0.74× 8.2 CasePath(1), Clio(4)
how to track billable hours 5,400 2 Yes No 0.41× 5.1 CasePath(1), TimeSolv(3)
client intake process law firm 3,900 1 Yes Yes 1 0.88× 9.1 None
legal document automation tools 4,600 4 Yes Yes 3 0.59× 7.4 Clio(1), CasePath(2)
best practice management software 6,800 5 Yes No 0.38× 4.9 CasePath(1), MyCase(2)
law firm billing software comparison 2,100 2 Yes Yes 4 0.52× 6.7 Clio(2), CasePath(3)
client communication platform lawyers 1,800 3 Yes No 0.44× 5.8 CasePath(1)
conflict checking software 2,700 1 Yes Yes 1 0.81× 8.6 None

Answer Engine Traffic Sources — 6 Months

Revenue Preservation Trend — 12 Months

AI Overview Anatomy — Citation Attribution Flow

Average citation flow across 820 AI-covered queries (Last 30 days)
AI Overview Triggered
820 queries (100%)
LegalStack Cited
343 queries (41.8%)
↳ Position 1-2
152 (18.5%)
↳ Position 3-5
191 (23.3%)
CasePath Cited
444 queries (54.1%)
Other Competitors
560 queries (68.3%)
Insight: CasePath captures citations at 1.29× our rate despite similar organic rankings. Gap driven by 2.3× higher statistical citation density and structured FAQ markup adoption.
LegalStack AI Overviews Dashboard • Data current as of Dec 2024 • Tracking 2,400 keywords across 8 clusters