Email Analytics Dashboard

List Composition & Cohort Analytics – Meadowfield Living

284,000 Total Subscribers • Last Updated: Dec 2024
Engaged Mailable
44%
+2.3% MoM
Net Growth Rate
+3.1%
+0.6% vs Q3
Source Quality
76
Stable
Sunset Queue
38K
+4.2K this wk
List Decay Rate
1.1%
-0.3% vs Q3
Cohort LTV (12mo)
$18.40
Q4 organic

Engagement Bands (Last 90 Days)

Net List Growth (13 Weeks)

Source Performance (Last 30 Days)

Source New Subs Engaged % DOI Rate Quality 12mo LTV Status
Organic Search 3,240 58% 86% 92 $22.10 ● Active
Instagram Bio 1,820 49% 78% 81 $16.30 ● Active
Content Upgrade 1,560 64% 91% 96 $25.80 ● Active
Facebook Ads 2,940 28% 62% 54 $8.20 ● Monitor
Partnership Co-Reg 890 41% 68% 72 $13.50 ● Active
Webinar Registration 1,240 71% 94% 98 $28.40 ● Active
Twitter Profile 620 38% 71% 69 $11.90 ● Active
Google Ads 1,480 31% 59% 58 $9.10 ● Monitor

Signup → Active Funnel

Reactivation Campaign Performance

Sunset Queue Capacity

38,000
of 50,000 cap (76%)
Suppression Rate
4.2%
Week 7: 12,000 suppressed • Avg: 1,714/wk

Cohort Retention & LTV Curves