Developer Experience & SDK Adoption Funnel

DevPortal.io • 1,847 active API keys • 340 developer accounts

Signup → First Call Conv.

31.4%

-6.6% vs Q1

Median TTFSC

5.2h

-15% post Quickstart v2

Sandbox → Prod Rate

48.2%

+3.1% MoM

Doc Eng. → Activation Corr.

0.74

Quickstart + Auth pages

API Key Prov. Latency (P95)

840ms

Target: <1200ms

Forum Resolution Rate

82.1%

Avg 4.2h response

Onboarding Funnel (Last 30 Days Cohort)

Cohort Activation Rate by Signup Week

Week 0

Week 1

Week 2

Week 3

Week 4

Week 5

Week 6

Week 7

Wk 1 (Jan)

12%

18%

24%

28%

31%

33%

34%

35%

Wk 5 (Feb)

15%

21%

26%

30%

33%

36%

37%

38%

Wk 8 (Mar)

18%

27%

34%

40%

44%

46%

47%

48%

Wk 12 (Apr)

20%

29%

36%

41%

45%

47%

48%

49%

Wk 16 (May)

19%

28%

35%

40%

43%

45%

—

Wk 20 (Jun)

17%

25%

32%

37%

—

Week 8 (Quickstart v2 launch) shows +8pp lift in Week 2-4 activation vs. prior cohorts

Activation Rate by Acquisition Channel

Time-to-First-Successful-Call Distribution

Onboarding Error Distribution (Last 30d)

Documentation Engagement vs. Activation

SDK Version Cohort Risk Matrix

SDK Version	Active Keys	% of Total	Avg Age (Days)	30d Error Rate	Status	Risk Level
Python v3.2	847	45.8%	42	1.2%	Current	Low
Node v4.1	612	33.1%	38	0.9%	Current	Low
Ruby v2.8	184	10.0%	67	2.1%	Supported	Medium
Go v1.5	130	7.0%	51	1.5%	Current	Low
Python v1.x	74	4.0%	312	8.7%	EOL (90d ago)	Critical

74 active keys on EOL Python v1.x represent technical debt risk; outreach campaign launched targeting migration to v3.2