Communications Dashboard

Internal Communications Effectiveness & Reach — Meridian Group, 14,000 employees, 340 campaigns annually

Period

Informed Action Rate

68.4%

+4.2%

Channel Engagement Score

72.1

-1.8

Avg Time-to-Read

8.3h

-2.1h

Ack-to-Action Conv.

81.2%

+2.8%

Content Fatigue Index

1.12

+0.08

Cascade Completion

74.6%

+5.1%

Segment Penetration Rate by Business Unit (Last 30 Days)

Week 1

Week 2

Week 3

Week 4

Current

Consulting

89%

91%

88%

82%

86%

Technology

78%

81%

79%

85%

83%

Finance & Risk

92%

94%

93%

91%

90%

Operations

62%

68%

64%

70%

67%

Sales & Marketing

54%

59%

56%

63%

61%

HR & Legal

95%

96%

94%

97%

95%

≥85%

75–84%

60–74%

<60%

Channel Engagement Score by Platform

Multi-Channel Overlap Score

Email + Slack42.3%

Email + Intranet38.7%

Slack + Intranet29.1%

All Three Channels18.6%

Town Hall + Email15.2%

Time-to-Read by Message Urgency Tier

Acknowledgment-to-Action Conversion Rate

Campaign Performance Detail (Last 30 Days)

Campaign	Urgency	Channels	Sent	IAR	CES	Time-to-Read	Sentiment
Benefits Re-enrollment 2024	Critical	Email, Slack, Intranet	14,000	89.2%	84.1	3.2h	+0.78
Q4 All-Hands Recap	Standard	Email, Town Hall	14,000	72.6%	76.3	11.4h	+0.62
Cybersecurity Awareness Training	High	Email, Slack	14,000	67.8%	68.9	16.2h	+0.41
New Expense Policy Update	High	Email, Intranet	14,000	74.3%	71.2	8.7h	+0.53
Wellness Wednesday - Week 3	Standard	Email	14,000	38.2%	52.6	24.1h	+0.35
CEO Monthly Message	Standard	Email, Intranet	14,000	81.4%	79.8	6.3h	+0.71
Holiday Schedule 2024	Standard	Email, Slack	14,000	92.1%	88.4	2.8h	+0.82
IT System Maintenance Notice	High	Email, Slack, Intranet	14,000	76.9%	74.1	5.6h	-0.12

Cascade Completion Rate

Sentiment Pulse by Campaign Type

Compliance+0.62

Leadership+0.71

Policy Updates+0.48

IT & Systems-0.08

Wellness+0.58

Unsubscribe & Opt-Down Rate

Consulting1.2%

Technology2.8%

Finance & Risk0.9%

Operations4.1%

Sales & Marketing5.6%