Churn Risk & Revenue Protection
Operationalizing predictive scoring and intervention velocity
All Risk Tiers
Critical (≥80)
High (60-79)
Medium (40-59)
Low (<40)
Export Risk Report
Preventable ARR (60d)
$3.6M
↑ $420K vs last month
High Risk Accounts
38
Score ≥70
Save Play Rate
42%
↑ 8pts QoQ
Forecast Accuracy
87%
CSM-level
Logo Churn (30d)
6
Month 8 spike
Exec Sponsor Coverage
64%
ENT accounts
Churn Score Distribution & ARR Concentration
12-Month Cohort Survival
Escalation Velocity (Severity-Weighted)
At-Risk Account Register (Top 40 by ARR)
Account
ARR
Score
Trend
Active Plays
CSM
Renewal Date
Exec Sponsor
Executive Sponsor Coverage (ENT)
Contraction vs Logo Churn (Quarterly)
CSM Capacity-to-Risk Ratio
Intervention Activity Timeline (90 Days)
Forecast Accuracy by CSM
Logo Churn Rate by Vertical