Product Analytics & Feature Adoption Command Center
Nexlayer · B2B SaaS Data Workflow Automation · North-Star: 90-Day Retention ≥62%
90-Day Retention Rate
58.3%
↓ 4.8 pp vs. target
7-Day Activation Rate
38.7%
↓ 3.3 pp (target 42%)
DAU/MAU Stickiness
0.31
↑ 0.02 MoM
Feature Adoption Breadth
3.4
Target: 4.8
Power User Concentration
71.3%
↑ 2.1 pp
Top Abandonment Rate
34.1%
CSV Export v2
Feature Adoption × Retention Impact Matrix
Bubble size = MAU; Color = tier prevalence
Activation Funnel by Cohort (Latest)
New users → First Value Event in 7 days
DAU/MAU Stickiness by Tier
Last 90 days
Feature Adoption Heatmap (Top 20 Features)
Adoption % by plan tier (darker = higher)
Free
Starter
Pro
Enterprise
Workflow Builder
82%
91%
94%
96%
Data Connectors
76%
89%
92%
95%
Schedule & Triggers
61%
78%
87%
91%
Team Collaboration
34%
58%
81%
89%
API Access
12%
29%
67%
84%
Advanced Filters
52%
71%
83%
88%
Error Monitoring
41%
64%
79%
86%
Pipeline Sync
8%
18%
31%
42%
Version Control
6%
22%
58%
73%
Export to CSV v2
48%
57%
62%
68%
7-Day Activation by Channel
Last 12 weeks
Mobile vs Desktop Usage
Feature engagement split
Experiment Win Rate
A/B tests last 90 days
Simplified Onboarding Step 3
+12.3% activation
New Feature Tooltip Modal
+8.1% adoption
Dashboard Refresh (v3)
-3.4% engagement
Feature Abandonment Rate (Top 15)
Users who stopped using feature in last 30 days
Feature Adoption Breadth Over Time
Avg features adopted per user, by tier
Top Retention Impact Features
Retention delta vs. baseline (non-adopters)
| Feature |
Adoption Rate |
Retention Delta |
Impact Score |
Category |
| Pipeline Sync |
22% |
+18.4 pp |
94.2 |
Integration |
| Advanced Filters |
71% |
+14.1 pp |
89.7 |
Core Workflow |
| Team Collaboration |
65% |
+12.9 pp |
87.3 |
Collaboration |
| Error Monitoring |
67% |
+11.2 pp |
83.8 |
Reliability |
| Version Control |
39% |
+9.8 pp |
78.1 |
Advanced |
| API Access |
48% |
+8.7 pp |
74.4 |
Developer |
| Schedule & Triggers |
79% |
+7.3 pp |
71.2 |
Automation |
| Data Connectors |
88% |
+6.1 pp |
68.9 |
Core Workflow |