Voice of Customer Dashboard

Competitive Perception & Brand Differentiation Intelligence — Meridian CX

Current Win Rate
61.4%
vs. 53.0% in Month 4
Co-Mention Sentiment
+0.42
+0.08 vs Q3
Attribute Resonance
74.2
−3.1 MoM
Share of Voice
18.3%
+1.7pp
Negative Contagion
0.21
+0.04 (alert)
Differentiator Durability
68%
−12pp QoQ
Advocacy Asymmetry
+2.4x
+0.3x MoM

Brand Attribute Resonance Index — Meridian vs. Competitors

Competitor Switching Trigger Distribution

Co-Mention Sentiment Trend (90d)

Competitive Feature Gap Mention Rate — Top 8 Gaps

Feature Gap Competitor Mention Rate Trend (30d) Sentiment Impact
AI Deal Scoring SalesForce Lite 34.2% +8.1pp −0.62 High
Mobile Offline Mode PipelineIQ 28.7% +3.4pp −0.48 High
Multi-Currency Reporting ConnectCRM 22.1% −1.2pp −0.35 Medium
Advanced Forecasting SalesForce Lite 19.5% +2.1pp −0.29 Medium
LinkedIn Integration PipelineIQ 17.3% −0.8pp −0.22 Medium
Custom Workflow Builder ConnectCRM 14.8% +1.5pp −0.18 Low
API Rate Limits SalesForce Lite 12.4% −2.3pp −0.15 Low
Email Template Library PipelineIQ 9.6% +0.7pp −0.11 Low

Win/Loss Perception Gap Score

Review Platform Share of Voice

Pricing Perception Index

Meridian
7.2
Value/Price
SalesForce Lite
6.4
Value/Price
PipelineIQ
6.8
Value/Price
ConnectCRM
5.9
Value/Price

Advocacy Asymmetry Index

Meridian CX +2.4x
PipelineIQ +1.6x
SalesForce Lite +1.1x
ConnectCRM +0.8x

Differentiator Durability Waterfall — QoQ Change

Negative Attribute Contagion Monitor — Cross-Platform Spread

Negative Attribute Origin Platform Contagion Score Spread (days) Current Platforms Status
Slow Support Response G2 0.34 12 G2, Capterra, Reddit, Twitter Critical
Complex Onboarding Capterra 0.28 8 Capterra, TrustRadius, LinkedIn High
Limited Mobile Features TrustRadius 0.19 15 TrustRadius, G2 Medium
Reporting Limitations Reddit 0.15 21 Reddit, Twitter Medium
API Documentation GitHub 0.11 6 GitHub, Dev Forums Low