Share of Voice
14.2%
↑ +2.1pp
Pos 1-3 Keywords
284
↑ +18
Avg Rank (Weighted)
8.4
↑ -0.6
Volatility Impact
6.8%
↓ -2.4pp
Rank Stability (σ)
2.9
↑ -0.3
Rank Distribution Shift (24 Weeks)
Share of Voice by Cluster
CTR vs Benchmark by Position
Top Rank Movers This Week
| Keyword |
Cluster |
Volume |
Prior Rank |
Current Rank |
Change |
SERP Features |
Competitor |
| best CRM for small business |
CRM Software |
22,000 |
9 |
4 |
↑ +5 |
Snippet |
— |
| CRM software comparison |
CRM Software |
18,500 |
12 |
7 |
↑ +5 |
PAA |
— |
| sales CRM tools |
Sales Automation |
14,200 |
8 |
3 |
↑ +5 |
Snippet Image |
Displaced HubSpot |
| lead management software |
Lead Management |
11,800 |
11 |
6 |
↑ +5 |
PAA |
— |
| pipeline management CRM |
Pipeline Tools |
9,400 |
7 |
2 |
↑ +5 |
Snippet |
Displaced Monday |
| contact management system |
Contact Management |
8,900 |
13 |
9 |
↑ +4 |
|
— |
| CRM software pricing |
CRM Software |
16,300 |
5 |
12 |
↓ -7 |
|
Lost to HubSpot |
| affordable CRM solutions |
CRM Software |
12,700 |
6 |
11 |
↓ -5 |
|
Lost to Salesforce |
| CRM automation features |
Sales Automation |
10,200 |
4 |
9 |
↓ -5 |
|
Lost to Monday |
| sales pipeline software reviews |
Pipeline Tools |
8,400 |
3 |
8 |
↓ -5 |
|
Lost to HubSpot |
Impression-to-Click Efficiency
Algorithm Volatility Impact
Rank Stability Heatmap — Top 25 Keywords
Keyword
Current
-1wk
-4wk
-8wk
-12wk
best CRM for small business
4 ↑
9
8
7
6
CRM software
2 →
2
3
2
1
sales pipeline software
2 ↑
3
5
4
3
CRM pricing
12 ↓
5
4
3
4
lead management software
6 ↑
11
13
12
14
contact management system
9 ↑
13
15
14
16
CRM for startups
1 →
1
2
1
1
sales CRM tools
3 ↑
8
7
6
5
pipeline management CRM
2 ↑
7
8
7
6
CRM comparison
7 ↑
12
14
13
15
Tracked Keywords: 2,840 |
Pos 1-3: 284 |
SOV Primary Cluster: 14.2% |
Avg Pos (volume-weighted): 8.4 |
Tracked Competitors: 4