Vellara Consumer Goods • Brand Pulse & Customer Voice Intelligence • Last 30 Days
| Topic | Volume | Net Score | 7d Δ | Polarity Shift | Drivers |
|---|---|---|---|---|---|
| Product Formula | 4,812 | +64 | +18 | +22 | Clarification messaging |
| Customer Service | 3,244 | +71 | +8 | +11 | Faster response times |
| Packaging Redesign | 2,918 | +52 | +5 | +3 | Mixed reception |
| Sustainability | 2,107 | +68 | +12 | +14 | New initiatives announced |
| Price / Value | 1,832 | +38 | -3 | -2 | Competitor promos |
| Brand Values | 1,624 | +74 | +9 | +8 | Alignment with values |
| Availability | 1,458 | +42 | 0 | +1 | Stock issues resolved |
| Influencer Partnerships | 987 | +81 | +15 | +19 | Authentic partnerships |