SERP Visibility & Competitive Positioning

Last updated: Dec 2024

Visibility Share
14.2%
+1.8pp
Click Value (Est.)
$218K
+$24K
AI Overview Exposure
34.1%
+11.2pp
Feature Ownership
23.7%
+2.4pp
SERP Volatility (Avg)
2.4
-0.3
Branded Dependency
31.2%
-2.8pp

Competitive Click Share Over Time

Feature-Adjusted CTR by Position

AI Overview Exposure by Cluster

SERP Feature Opportunity Score by Keyword Cluster

Keyword Cluster Opportunity Score Search Volume Current CTR Missing Feature Est. CTR Uplift
Project Management Software 94 18,400 3.2% Featured Snippet +28%
Task Tracking Tools 87 12,100 4.1% Video Carousel +14%
Team Collaboration Platform 82 9,850 5.3% People Also Ask +9%
Agile Project Management 76 7,200 6.1% Featured Snippet +22%
Remote Work Software 68 14,300 2.8% Video Carousel +11%
Workflow Automation 61 5,900 7.2% People Also Ask +7%
Sprint Planning Tools 54 3,400 8.9% Featured Snippet +18%
Gantt Chart Software 47 6,100 5.4% Video Carousel +12%

Non-Branded Visibility Growth

Click Value by Keyword Cluster