The day our marketplace started growing itself.
Every 10 suppliers per 10K households adds 8.4 points of fill rate
| GMV per active buyer (annual) | $6,800 |
| Platform take rate | 14% |
| Net revenue per buyer (annual) | $952 |
| CAC (supplier / buyer) | $380 / $210 |
| Combined payback period | 7 months |
| LTV : CAC ratio | 9.4× |
Grounded sends me 4 jobs a week that I don't have to chase. I turned down two competing platforms last month.
Diego Reyes
Landscape Architect, Austin, TX
Recruit 60 vetted suppliers through direct outreach and co-marketing with local nurseries
Launch targeted campaigns via neighborhood partnerships and local real estate channels
Target: 55% fill rate by month 6, proving organic momentum before next market
Chicago pilot starts August 2024
CEO & Co-founder
DoorDash city launch operations, 3 years. MBA Haas. Led marketplace expansion across 14 markets.
CTO & Co-founder
Airbnb supply-side infrastructure, 5 years. Built matching and discovery systems at scale.
VP Supply
Rover marketplace supply operations. Managed 40K+ provider network, onboarding and quality systems.
VP Marketing
Nextdoor hyperlocal growth team. Scaled user base from 0 to 8M through neighborhood activation strategies.
Close target: August 15, 2024
Existing investors: Seedcamp ($1.2M), Lattice Ventures ($800K)
Amara Osei, CEO
amara@grounded.co