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Great teachers and eager students
never find each other in time.

The Flywheel

Every booking feeds the next. More supply attracts more demand. More demand attracts more supply. Liquidity compounds into a moat that gets harder to replicate with every match we clear.

MORE TEACHERS FASTER MATCHES HAPPIER STUDENTS MORE DEMAND BETTER SELECTION MORE REVIEWS
83%

of booking requests filled within 2 hours

Austin, TX — Q4 2024

340

Active Teachers

1,820

Students Served

4,200

Lessons Booked

Unit Economics

$52

Average Lesson Price

18%

Platform Take Rate

$9.36

Contribution per Lesson

Teachers retain 82% • Students save 30% vs. traditional studios • Platform captures value at scale

Beachhead Growth: Austin

0 1K 2K 3K 4K M1 M3 M6 M9 M12 M15 DENSITY ACHIEVED

Monthly bookings per metro • Exponential growth post-liquidity threshold at Month 6

Second-Market Playbook

Denver launched 8 months after Austin. It reached the same liquidity threshold 40% faster—proof the playbook compounds.

✓ Seed supply from Austin teacher referrals
✓ Pre-launch waitlist converts at 62%
✓ Brand awareness from first market
✓ Optimized onboarding flow

Denver (M0–M6) Austin (M0–M10) Months Since Launch Bookings

"Liquidity is the product."

Every booking makes the next one easier. The best teachers stay because they get steady work. Students stay because they find great teachers fast. Competitors start from zero liquidity—we compound ours daily.

Market

$73B

Total Lessons & Tutoring

$11B

Music Instruction (US)

$620M

Addressable Near-term

$73B Total Market $11B Music $620M Near-term

Revenue Scales with Density

$0 $50K $100K $150K Austin Denver Q1 Q2 Q3 Q1 Q2 Q3 $38K $72K $142K $28K $58K $96K

Monthly platform revenue by metro cohort • Each new market reaches profitability faster

The Team

Remy Castillo

Founder & CEO

Ex-Thumbtack
Marketplace Growth

Jordan Lee

Head of Product

Ex-Cameo
Creator Platforms

Sam Okoye

Head of Engineering

Ex-Outschool
Edtech Infrastructure

$8M Series A

4 → 20 metros in 18 months

12

New Markets

8K+

Active Teachers

$4.2M

ARR Target

Remy Castillo · Founder & CEO

remy@strum.com · 512-555-0148