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Plate and Palette × Saavor

My audience already cooks the way Saavor is built for.

They value quality tools, weeknight efficiency, and real home-cooking confidence. Let's turn that alignment into measurable results.

Maya Okonkwo, Creator
The Audience
480K

Followers who trust my recommendations

71%
Women 25–40
82%
US Home Cooks
3.2
Avg. Household Size

Engagement That Converts

Plate and Palette delivers above-category engagement across all content formats.

0% 2% 4% 6% 4.7% 3.4% Long-form Category Avg 5.4% 4.1% Shorts Category Avg Plate and Palette Food Category Avg

I only feature tools I actually cook with.

My audience knows when something isn't authentic. Saavor's commitment to accessible quality mirrors what I teach — cooking better doesn't mean spending more, it means choosing smarter.

COMMUNITY VOICE

"Maya convinced me to finally invest in a good pan. Total game-changer for my weeknight dinners."

— @cookingwithkids, 4.2K followers
92%
of my audience says they've bought a tool or ingredient I recommended
CONTENT SERIES
"Weeknight in 20"
The Campaign Concept

Three real dinners.
One Saavor pan.
Twenty minutes.

Each episode tackles a different weeknight challenge — protein variety, one-pan magic, kid-approved flavor — and proves Saavor makes it easy.

1
Garlic Shrimp & Asparagus
2
One-Pan Chicken & Rice
3
Veggie Stir-Fry (Kids Love It)

What You Get

A multi-format campaign designed for maximum reach and conversion.

3
Long-Form Videos

8–12 min YouTube episodes with natural Saavor integration, CTA overlay, and pinned promo code.

6
Shorts & Reels

15–30 sec vertical clips (IG, TikTok, YT Shorts) with product hero shots and swipe-up links.

2
Newsletter Features

Dedicated email segments to 68K subscribers with exclusive reader discount.

Timeline: Content delivered over 4 weeks, starting 2 weeks post-agreement

Proven Track Record

Promo-code redemptions from a prior cookware partner (4-week campaign).

0 2K 4K 6K 620 1,840 3,280 4,510 5,230 5,680 Week 1 Week 2 Week 3 Week 4 Week 5 Week 6
5,680
Total Code Uses
$91K
Revenue Attributed
3.8×
Return on Investment

Partnership Terms

Clear scope, fair terms, measurable commitment.

TERM DETAILS
Campaign Fee $18,500 flat fee (all deliverables included)
Usage Rights 12-month organic & paid social license; creator retains copyright
Timeline 4-week rollout; first video live 14 days post-kickoff
Exclusivity 90-day cookware category exclusivity (no competing brands)
Performance Tracking Unique promo code MAYA20 + UTM-tagged links; weekly reporting
Creative Approval Saavor reviews scripts; final edit subject to brand approval (48hr SLA)
Projected Impact
9,000

Estimated promo-code redemptions

Based on current engagement rates, historical conversion, and a 4-week active campaign window.

4.2×
Projected ROI
$144K
Estimated Revenue

Let's greenlight a 3-video paid partnership + promo code.

I'm confident this campaign will deliver measurable results for Saavor while giving my audience a product they'll genuinely love.

Ready to move forward?

Maya Okonkwo

Plate and Palette | maya@plateandpalette.com